Are you a bigfoot or a unicorn?

Some businesses are quiet, mysterious, and almost invisible. Like Bigfoot. Many potential clients don’t know you exist.

Want a quick and powerful way to change that? Try harvesting testimonials from the clients who know and like you. This can be easy to do, and it’s possibly the strongest social proof you can build at will.

I had some fun trying to illustrate this point with the help of AI and a redwood forest. Here’s what happened:

I’ve been interviewing people for bios and testimonials for almost three years, and it’s a powerful way to grow your business. I put together a guide for doing these, and if you’re reading this, you probably already know where to download it.