The overlooked, underappreciated marketing secret of a top performer

Genius is the art of taking pains. –Claude Hopkins, Scientific Advertising   I’m going to make a bet with you. Google “10 Best Marketing books” or “Best books on copywriting,” or similar searches. You’ll find dozens of marketing blogs where writers have posted their favorite marketing books. I bet you at least half of them Read more about The overlooked, underappreciated marketing secret of a top performer[…]

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