Tag: marketing
Transform Your Business from a Bigfoot to a Unicorn
Are you a bigfoot or a unicorn? Some businesses are quiet, mysterious, and almost invisible. Like Bigfoot. Many potential clients
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The Ultimate Social Proof: How to Ask For (and Get) Meaningful Testimonials that Make an Impact
First, an experiment. Think of something you’ve always been afraid to do. Now, find a bunch of YouTube videos of
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How REALTORS use the Value Equation to get more listings and clients
Here’s another strategy the most successful REALTORS® are using. It’s a simple equation, but when we unpack it you’ll come
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Build a Permanent Marketing Campaign
How to Sell a Complex Service, Part 4 I’m going to show you the simplest, most effective thing you can
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Try this if you’re in a cynical and sophisticated market
Selling a Complex Service, Part 3 Once in a while, a new business comes along that’s almost a guaranteed winner.
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Kickstart Your Social Media for $497. Money-Back Guaranteed.
Nobody looks at the Yellow Pages anymore. If you want your business to thrive, you’ve got to maintain a strong
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“Cheap Tactics” to test your marketing
I found a new technique based on an old marketing trick I read about a few years back in Response
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How to get money from anybody
Is marketing irrelevant? I just had a bizarre experience which convinced me that if your clients feel they’re getting real
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What every copywriter doesn’t want you to know
Don’t tell anyone I revealed this. I’ll get enemies left and right. But here’s the reason I always talk about
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Barking cats and marketing string theory
This is red, the neighborhood cat. Last week he showed up on my porch with a huge infected gash across
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