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marketing tactics

Jacob Bear
Article Bank
Ideas
marketing
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social media marketing
Tactics
Time Management
October 9, 2020

My favorite social media hack (441 words)

Internet gurus invented the hamster wheel."If you don't post at least 3 times a day," they warn you, "you're invisible."Important, high quality activities like sales and marketing, personal contact, and
by Jacobbear

Jacob Bear
Backbone Marketing
Selling a Complex Service
January 28, 2019

Try this if you’re in a cynical and sophisticated market

Selling a Complex Service, Part 3Once in a while, a new business comes along that’s almost a guaranteed winner. It’s something nobody else has ever done, and people immediately understand
by Jacobbear

Jacob Bear
copywriting
marketing
June 19, 2010

How to use copywriting to reduce your costs and lower your risk

Response Magazine often talks about a low-cost way to test your infomercial, before you spend a fortune on DirectTV.They suggest running a long radio spot with the same or similar
by Jacobbear

Jacob Bear
marketing
December 1, 2009

Marketing wealth: So many ways, so little time!

The biggest marketing opportunity of the year is about to fall through the roof and land in your coffee. Most marketers won't notice it, though, because they've got their sights
by Jacobbear

Jacob Bear
marketing
Uncategorized
October 6, 2009

Try this if you’re feeling overwhelmed by social media

The beauty of it is that you only have to do it once. You don't need to post a Tweet every half hour and spend your evenings on FaceBook. You don't need to come up with a new blog post every day.
by Jacobbear

Jacob Bear
marketing
January 3, 2009

3 kinds of businesses that will succeed in 2009

By the time you read this, I'll be camping in the desert. A few months ago I would have thought of this as a terrible strategic mistake, but I learned
by Jacobbear

Jacob Bear
marketing
December 1, 2007

Escaping the Starbucks Marketing Trap

Click Here to subscribe to the Bold Words newsletter You meet someone at a Big Networking Event.There’s a chance to do business with them.If you’re like most people, you swap
by Jacobbear

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