What Makes You Different?

"It’s not often that a writer connects with you on a deep level – communicating your exact message, exactly as you would say it if you had great writing skills. Jacob is such a writer."

Seven Ways to Let Youtube Promote Your Business

Seven ways that you can dominate the web with fast and simple videos This might be the most important post I’ve ever written. Google owns YouTube. If you google almost any subject, you’re going to find videos on the first page, probably within the top 3 results. Many of your prospective clients are already searching Read more about Seven Ways to Let Youtube Promote Your Business[…]

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Our Future: What I learned from four years as a public school teacher

If you want to know the future, just look at what fifteen-year-olds are doing today. –Robert Kiyosaki, Rich Dad, Poor Dad   I was going to harness and encourage the natural curiosity and energy of our youth. I was going to show them by example how they could make a life and a living for Read more about Our Future: What I learned from four years as a public school teacher[…]

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A new type of content that breaks all the rules

If you don’t know Bill Bonner, he’s an extremely successful business owner and investor. Probably a quarter of a million subscribers read his financial advice, including me. Funny thing, he likes to brag about his worst investment ever, something that is costing him every year and possibly adding grey hairs to his already wizened head. Read more about A new type of content that breaks all the rules[…]

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How to Become a Better Thinker

In 2010 I took on the most challenging sales job of my life. I started teaching biology to inner-city kids at a pilot school near downtown Los Angeles. I wanted to sell them on learning. The trouble I quickly discovered is that our school system isn’t really helping students to learn anything. We’re really making Read more about How to Become a Better Thinker[…]

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Persistence or relentlessness?

“To tell you the truth,” said the company president, “the only reason I agreed to take your call is because you’ve been relentless.” This was a gruff, hard-to-reach guy who I was calling to help out an old client. He was known to deal with programming code better than with people. Within fifteen minutes he Read more about Persistence or relentlessness?[…]

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The Bright Side of Entitlement

It’s easy to bash them. People who feel like they’re entitled to something get a bad rap. But I think they’ve got a bright career ahead of them. When you feel down in the core of your being that people owe you something, you’ll be able to ask for it with conviction every time. And Read more about The Bright Side of Entitlement[…]

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Life is a series of experiments

There’s a quote attributed to Thoreau, although I haven’t managed to verify it. He says: Life is a series of experiments. The more experiments, the better. This always resonated with me, even before I became a science teacher. Almost everything significant you do is a simple matter of asking, “What will happen if I …” Read more about Life is a series of experiments[…]

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Introducing a new breed of entrepreneurial educators

It’s been years since I’ve posted anything on this site. Literally. It’s a brave new world, and I’ll try to be quick about what I’ve been doing and why you should care. We’re slowly emerging from the second worst economic period in our nation’s history. You can point your fingers where you will–blame the bankers, Read more about Introducing a new breed of entrepreneurial educators[…]

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“Cheap Tactics” to test your marketing

I found a new technique based on an old marketing trick I read about a few years back in Response magazine. The magazine article suggested testing a few different marketing messages with radio ads. Each ad should have a toll-free number, a website, or some other way that people could resonse. The response for each Read more about “Cheap Tactics” to test your marketing[…]

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