You always have a choice. You can be desperate, or you can be adventurous. Desperate: Making a sales pitch in your DMsAdventurous: Making connections in your DMs Desperate: Copying and pasting because
Have you ever thought about getting more testimonials from former clients by leveraging AI?I haven't figured it out yet, but I've got an experiment going on right now that's related.
It's important to take breaks, especially to do things that inspire you.I used to feel bad whenever I took a bike ride or went on any kind of outing. A
More than 2,000 years ago, a Roman censor named Appius Claudius built the most expensive road ever seen. Rome was just a city at the time, and the road led
As I write this, people are marching in the streets around the country. Most of them are peaceful, most of them are not looting stores and businesses, and most of
If we know each other from the L.A. Chamber of Commerce, you might also know Wally and Teri and their company, Fancifull Gift Baskets.They sell a wine, Domaine D'Aupilhac, that
As I write this, a world-class copywriter is in the final days of his life.Dan Kennedy wrote scores of books on marketing, but he was way more than just a
Want more money for the same amount of work?Easy. Just raise your prices.But Jacob, you say, won’t that just drive away my clients, and create some resentment with the ones
This “old school” tool might be worth looking at again.I’m thinking about using a century-old marketing practice to counter a new, evil software. Let me put you up to speed.
Two words rejuvenated an entire industry.Two short words, with just one syllable each. A total of seven letters.Those seven letters turned hundreds of peasants into millionaires. And it will happen