Category: marketing

Neuroscience in Marketing: How you can use Meta’s “brain control” trick

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It’s almost a conspiracy. Mark Zuckerberg is essentially using drugs to make hard-working entrepreneurs become addicted to paying for advertising
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How REALTORS use the Value Equation to get more listings and clients

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Here’s another strategy the most successful REALTORS® are using. It’s a simple equation, but when we unpack it you’ll come
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The second biggest marketing mistake you’re making (468 words)

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Nobody wants to merely blend in with all the marketing noise. That’s how businesses die.  But if you’ve ever read
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My favorite social media hack (441 words)

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Internet gurus invented the hamster wheel. “If you don’t post at least 3 times a day,” they warn you, “you’re
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By-the-book marketers will call this sacrilege!

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Nobody wants to merely blend in with all the marketing noise. That’s how businesses die.  But if you’ve ever read
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Another rapid way to become an insider

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Last week we were talking about getting lots of recognition and leads when you’re new and unknown.  Here’s one of
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Sharpen your focus until it burns your initials in a wall

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Today we’re going to take a big huge magnifying glass. We’ll gather every ray of light that comes from your
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The overlooked, underappreciated marketing secret of a top performer

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Genius is the art of taking pains. –Claude Hopkins, Scientific Advertising   I’m going to make a bet with you.
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4 Unusual Marketing Hacks to Attract More B2B Clients

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B2B is different. If you convince the right decision-maker that you can improve their company’s profits without compromising their integrity,
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Kickstart Your Social Media for $497. Money-Back Guaranteed.

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Nobody looks at the Yellow Pages anymore. If you want your business to thrive, you’ve got to maintain a strong
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