Category: Article Bank
Neuroscience in Marketing: How you can use Meta’s “brain control” trick
It’s almost a conspiracy. Mark Zuckerberg is essentially using drugs to make hard-working entrepreneurs become addicted to paying for advertising
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Your 2-Part Success Formula
What do Lisa Nichols, Elon Musk and Sara Blakely have in common? More to the point, what do they have
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How REALTORS use the Value Equation to get more listings and clients
Here’s another strategy the most successful REALTORS® are using. It’s a simple equation, but when we unpack it you’ll come
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The second biggest marketing mistake you’re making (468 words)
Nobody wants to merely blend in with all the marketing noise. That’s how businesses die. But if you’ve ever read
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The four things you need for marketing success (519 words)
Four things. That’s all you need for your marketing in 2021, and you probably already have most of them. If
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My favorite social media hack (441 words)
Internet gurus invented the hamster wheel. “If you don’t post at least 3 times a day,” they warn you, “you’re
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Crush Social Media Without Crushing Your Soul (792 words)
It seems like you only have two choices: A. Make a two-minute video every day, even if you have to
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Use These 3 Strategies When AI Disrupts Your Industry (661 words)
As I write this, Rex Homes is making a bold claim on their website: 90% of buyers search online for
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3 Quick and Easy Copywriting Tips (604 Words)
You don’t have to be an expert copywriter to stand out from 90% of your competitors. Most REALTORS® are still
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How to Impress Potential Clients with Instant Expertise (690 Words)
Imagine you’re talking to someone at an open house. You find out they’re looking for a home and they don’t
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