Month: March 2019

How to survive the onslaught of digital companies

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Last night I met a former partner of the U.S. broker for Purple Bricks. He scared me. Companies like Expedia ruined the
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In Career

Sharpen your focus until it burns your initials in a wall

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Today we’re going to take a big huge magnifying glass. We’ll gather every ray of light that comes from your
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How to double your prices and still close more sales

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Want more money for the same amount of work? Easy. Just raise your prices. But Jacob, you say, won’t that
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The overlooked, underappreciated marketing secret of a top performer

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Genius is the art of taking pains. –Claude Hopkins, Scientific Advertising   I’m going to make a bet with you.
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