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Posts Tagged ‘content’

Kickstart Your Social Media for $497. Money-Back Guaranteed.

June 9th, 2016 No comments

Nobody looks at the Yellow Pages anymore.

If you want your business to thrive, you’ve got to maintain a strong presence on FaceBook, Twitter, Instagram and other social media sites.

For $497 I’ll build you a personal content management system that gets your business into all the major social media, where everyone can see it. If you don’t like the work I do for you, for the next 30 days I’ll promptly refund every penny you paid, no questions asked.

So what exactly do you get?

  • A 30-minute brainstorming session to uncover the hidden potential in your business. We’ll find the qualities that will make you stand out and attract the best clients and customers
  • Fresh, original content posted on WordPress, FaceBook, YouTube, Instagram, and Twitter. This new content comes straight out of our brainstorming. It’s tailored to sell your services and products, but it is also material your market will actually want to watch, read, and see. We can easily fit it with the online marketing you’ve already done, or I can set everything up for you if you’re starting from scratch.
  • A flagship Youtube video. Google owns Youtube, and those search engines love Youtube videos. We’ll make a video that promotes your core message, embed it on your website, post it on your Facebook page and promote it through Twitter and Instagram. You could potentially reach thousands of viewers.
  • A Facebook Page that really works. There are two common mistakes that prevent your FaceBook page from turning heads and attracting real clients who want to do business with you. If you don’t already have a Facebook page for your business, we’ll set it up right the first time. If you’ve already got one, we’ll level up your Facebook mojo with new posts and videos that increase “likes,” and leave visitors eager to come back and learn more from you
  • A personalized, easy to follow marketing plan with templates and ideas so you can continue to produce new content in the future.

If you’re unhappy with this service for any reason, for 30 days after we finish I’ll refund your money, all 49,700 pennies of it, no questions asked.

How do we start?

If you’re interested, call or text me or fill out the contact form below. We’ll set up a 30-minute session by phone or Skype, where I’ll ask you 14 questions.

Usually that’s enough to know whether we can work together. There may be a few follow-up questions but usually after the first conversation I’ll have 2-5 key points that will be the basis for most of your social media.

Over the next few days I’ll write up your core content, which tells your story and puts your business in the best possible light. Once you’ve approved this basic content, I’ll have everything I need. My team and I will get to work on your video, and soon your story will light up all the major social media platforms.social_media-marketing-deal-expires-August

All you need to do to get started is text 213-453-1327 or fill out the contact form below:

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A new type of content that breaks all the rules

February 13th, 2016 No comments

If you don’t know Bill Bonner, he’s an extremely successful business owner and investor. Probably a quarter of a million subscribers read his financial advice, including me.

Funny thing, he likes to brag about his worst investment ever, something that is costing him every year and possibly adding grey hairs to his already wizened head.

There's a story behind this, if you can find it

There’s a story behind this, if you can find it

Several years ago, he “invested” in a large tract of land in rural Argentina. He mentions it in practically every blog post, email, and newsletter. It takes hours to reach the land from anywhere, on roads that are barely passable in fair weather and reduced to mud when it rains. He talks about ungrateful tenants who not only don’t pay their rent but expect him, as a rich gringo, to pay for their healthcare, their children’s education, and sometimes their groceries.

The thing is, he loves his losing proposition and it’s fun to read about it. It probably intrigues curious readers and ultimately wins him more paying subscribers.

This brings me to a big bold marketing tool. I call it the “Tangential Post.”

Sometimes it’s useful to go off on a tangent. You don’t always have to talk about your business.

Most of the time, your clients only care about the value you can deliver for them. The trouble is, you have competitors who are probably capable of delivering value, too. That’s why it’s so helpful if your clients feel like they know you.

So if you have a blog, Twitter, a YouTube channel, a newsletter, or any other media for staying in touch with your market, go off on a tangent every now and then. Post something that’s not directly related to your business or what you can do for your clients.

If nothing else, you’ll have a little bit of fun. Share something interesting about yourself and your life. A picture of your dog. The story of how your son scored the winning goal.

Almost everyone loves dogs, kids, and a good story.

If you do something really unusual, like chariot racing or buying farmland in a foreign country, you could put this in, too.

This will be a breath of fresh air, and you might create something popular that gets shared around a lot.

Pretty soon I’m going to go off on a tangent, and tell you why I haven’t posted anything new on this blog for more than a year. It’s a long story that will probably piss a few people off. It made me angry as it happened.

But this isn’t about me. Go Tweet or blog or post something personal and interesting. Go off on a tangent, before I do.

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