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Kickstart Your Social Media for $497. Money-Back Guaranteed.

June 9th, 2016 No comments

Nobody looks at the Yellow Pages anymore.

If you want your business to thrive, you’ve got to maintain a strong presence on FaceBook, Twitter, Instagram and other social media sites.

For $497 I’ll build you a personal content management system that gets your business into all the major social media, where everyone can see it. If you don’t like the work I do for you, for the next 30 days I’ll promptly refund every penny you paid, no questions asked.

So what exactly do you get?

  • A 30-minute brainstorming session to uncover the hidden potential in your business. We’ll find the qualities that will make you stand out and attract the best clients and customers
  • Fresh, original content posted on WordPress, FaceBook, YouTube, Instagram, and Twitter. This new content comes straight out of our brainstorming. It’s tailored to sell your services and products, but it is also material your market will actually want to watch, read, and see. We can easily fit it with the online marketing you’ve already done, or I can set everything up for you if you’re starting from scratch.
  • A flagship Youtube video. Google owns Youtube, and those search engines love Youtube videos. We’ll make a video that promotes your core message, embed it on your website, post it on your Facebook page and promote it through Twitter and Instagram. You could potentially reach thousands of viewers.
  • A Facebook Page that really works. There are two common mistakes that prevent your FaceBook page from turning heads and attracting real clients who want to do business with you. If you don’t already have a Facebook page for your business, we’ll set it up right the first time. If you’ve already got one, we’ll level up your Facebook mojo with new posts and videos that increase “likes,” and leave visitors eager to come back and learn more from you
  • A personalized, easy to follow marketing plan with templates and ideas so you can continue to produce new content in the future.

If you’re unhappy with this service for any reason, for 30 days after we finish I’ll refund your money, all 49,700 pennies of it, no questions asked.

How do we start?

If you’re interested, call or text me or fill out the contact form below. We’ll set up a 30-minute session by phone or Skype, where I’ll ask you 14 questions.

Usually that’s enough to know whether we can work together. There may be a few follow-up questions but usually after the first conversation I’ll have 2-5 key points that will be the basis for most of your social media.

Over the next few days I’ll write up your core content, which tells your story and puts your business in the best possible light. Once you’ve approved this basic content, I’ll have everything I need. My team and I will get to work on your video, and soon your story will light up all the major social media platforms.social_media-marketing-deal-expires-August

All you need to do to get started is text 213-453-1327 or fill out the contact form below:

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Seven Ways to Let Youtube Promote Your Business

April 4th, 2016 No comments

Seven ways that you can dominate the web with fast and simple videos

This might be the most important post I’ve ever written.

Google owns YouTube. If you google almost any subject, you’re going to find videos on the first page, probably within the top 3 results. Many of your prospective clients are already searching YouTube for solutions to their problems. Shouldn’t your company show up in the results?

Most people will only spend a few seconds reading your copy. But they’ll spend 2-3 minutes (or more) watching a video. Your videos have visual and audio information. You can engage more of the brain by making videos about your business.

In 2014 I made over 100 videos. In 2015 I did nothing. Now, in 2016 I’m still reaping the benefits of the work I did two years ago.
Hollywood Sign (Zuschnitt)
I’m preparing a quick, hard-hitting guide that will teach you how to make and use videos. In a few weeks you’ll learn how to make engaging, high quality videos at a low cost.

But today you’re going to get the prequel: How to make the most of your videos. Here are seven ways you can goose your marketing with YouTube videos:

  1. Choose a specific product or service that you want to promote. Make a 30-second video showing all the wonderful things it will do for your clients. Many people will find the video when doing their own search. But just to make sure, email the link to prospects who you think will need it
  2. Videotape testimonials from your clients. You can embed them on your website, and they will also show up when someone does a search for your company or your services.
  3. Announce big changes in your business, awards you’ve won, and upcoming events. It’s a video press release!
  4. Create an online class that educates prospects about a specific product or service you offer. “How to protect your data.” “Seven ways to get the maximum value when you sell your home.” “An employer’s guide to the new health care tax laws” Viewers who are searching for this information will be grateful. You’ll be their go-to expert on the problem. You’re the one they’ll contact when they need the service.
  5. Share casual footage from around the office, parties, and maybe even your personal life. This will put a human face on your company
  6. Showcase a physical product you offer. Demonstrate the product, show someone using it, and highlight the most important features (if a picture is worth a thousand words, how much is a video worth?)
  7. Do something crazy! Outrageous advertising is an easy way to separate yourself out from your competition. Make a video that maybe has nothing to do with your business but shows a quirky side of you that people don’t usually get to see. One of my most successful videos (of really poor quality) doesn’t even mention my business or marketing, but it has opened doors for me which ultimately put more money in my pocket.

You could probably think of at least seven more ways to use videos. I’ll have a nuts-and-bolts guide for you in a few weeks, but first, here are a few last-minute tips:

      • Invest in good sound quality. Most people won’t mind a jumpy video that you made with your phone, but they’ll be turned off by static, wind, the sound of your breathing or an unclear voiceover. I own a few different microphones but my go-to microphone which won’t force you into bankruptcy is the Audio-Technica AT2020USB PLUS Cardioid Condenser USB Microphone
      •  Embed your videos on your website. Google owns YouTube, and web pages that contain videos will get higher rankings. Spread them around on relevant pages. Don’t limit yourself to a single page with a dozen videos on it
      • Always include a link to your website
      • Don’t be a bore. Your videos should be genuinely educational, entertaining, or both
      • Pay attention to keywords. Choose your title and description based on the same keywords that drive the content on your website
      • Multiply the effects of your video. Post it on your FaceBook page, and tweet it. Include the link in your emails and newsletters



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